Discover the progress in beauty ingredient safety, the gaps that still remain, and why truly non-toxic brands like Pure Haven offer the safest alternative.
from gift lists to bundles: 8 black friday tips to help you shop smarter, not harder
From gift lists to bundles, discover 8 Black Friday tips to shop smarter, save big, and make holiday shopping stress-free.
sincerely misleading: the problem with gen z’s favorite skin care brands
If you’re a parent or caregiver of a tween or teen, chances are you’ve seen the viral “Sephora kids” trend — young girls and boys flocking to beauty stores, filling…
why fluoride-free mineral toothpaste is a smarter choice than ever
For nearly 70 years, fluoride has been the standard ingredient in toothpaste for cavity prevention. But concerns about its potential toxicity, especially when swallowed, have led many to seek safer…
the beginner’s guide to creating a non-toxic home (fall 2025 edition)
As the leaves turn and we prepare for the colder months ahead, it’s the perfect time to hit refresh — not just on your wardrobe or routine, but on the…
eco-anxiety is real: why switching to non-toxic products can be empowering
Halloween should be all about spooky fun, haunted houses, and creepy costumes, but for many of us, the scariest part of the season isn’t found in a horror movie. It’s…
hidden hormone disruptors: recent study uncovers hundreds of chemicals linked to breast cancer risk
Every October, Breast Cancer Awareness Month reminds us of the importance of early detection, support, and prevention. While much of the conversation rightly focuses on screening and treatment, recent research…
vanilla’s time to shine: the unassuming pantry staple takes center stage as the scent of the season
Vanilla has officially entered its main character era. Once considered a background player — safe, familiar, even forgettable — this humble pantry staple is stepping into the spotlight and dominating…
pure haven ahead of the curve in clean beauty: formaldehyde-free long before washington’s new ban
When you think “first” and “Washington,” your mind probably jumps to Geroge Washington, America’s first president. But here’s another historic Washington first: In a groundbreaking move, Washington has become the…
fall hair goals: embrace this season’s top trends with an easy, non-toxic hair care routine
With the change of seasons, it’s not just our wardrobes that deserve a refresh — our hair care routines do, too. This fall, the biggest beauty trends are rooted in…